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Frankfurter Buchmesse 16 - 20 October 2024

The 75th Frankfurter Buchmesse – the big anniversary!

Join us to celebrate the literary highlight of 2023: the 75th Frankfurter Buchmesse. This anniversary edition promises many unforgettable moments. As this year's Guest of Honour, we’re very proud to welcome Slovenia, a young country with an exciting literary tradition. Look forward to a variety of activities planned by participating publishers, exclusive competitions to mark the anniversary, numerous meet & greets, as well as a few surprises on the major stages and at some of the exhibition stands. There’s so much more besides; it's going to be a real party!

Stuhlaktion auf dem Paulsplatz

75 years, 75 stories: Discover the people behind the Frankfurter Buchmesse

Bring the story of 75 years of Frankfurter Buchmesse to life. In the form of videos, interviews and audio files, you will gain insights into the most beautiful and entertaining moments of the 75 narrators - from bestselling authors to booksellers, publishing house and fair employees to visitors. We hope you enjoy exploring them!

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Our anniversary events

Children photograph illustration from book with tablet

An anniversary as diverse as the world of culture itself:

learn about the special offers from our anniversary year partners – with a range of programme highlights celebrating the 75th Frankfurter Buchmesse. Experience exciting live moments and interactive events, learn about entirely new aspects of the exhibition site, or take home fantastic prizes and giveaways!

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Logo zum Jubiläum der Messe

Celebrate the 75th Frankfurter Buchmesse in our anniversary area

Experience the 75th Frankfurter Buchmesse celebrations up close and personal by visiting our anniversary area in the foyer of Hall 4.1. Immortalise yourself on our nine-metre-long congratulatory wall, capture memories of your visit to the fair at the Selfie Point and look forward to exciting book tips from our #BookTok and #Bookstagram community, along with many freebies. Get anniversary bookmarks and bookplates or limited edition FBM anniversary posters and postcards – created exclusively for the fair by Katapult. All giveaways are available only while supplies last!


Stylish and sustainable: tote bags made with recycled book fair flags

Attention book fair fans! You can carry around your own piece of book fair history. We’re offering recycled tote bags made of old book fair flags. Every bag is unique, and supplies are limited. So be quick and give our flags a second life! The campaign is a cooperation between Frankfurter Buchmesse, Messe Frankfurt's Fairshop and GWR Frankfurt. Get yours in the Messe Frankfurt Fairshop (Foyer Hall 4.1) for €19.90.


AR from ZAUBAR turns the fair’s skyscraper into a stack of books

Transform Frankfurt’s iconic Messeturm skyscraper into an oversized stack of books when you visit the fair! All you need to do is follow a link on your smartphone to experience the augmented reality (AR) from Berlin software start-up ZAUBAR. Admire the virtual stack of books on your screen, share a photo on social media with the hashtag #booktower75 and – with a bit of luck ¬– you can win your own stack of books including some of the latest new titles!

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The anniversary at a click: Discover our social media filters


"Which author will accompany me to #fbm23?", "How well do I know the history of Frankfurter Buchmesse?" and "What would I have looked like as a visitor to the fair between 1950 and 1980?" - these and other exciting and entertaining questions are answered by our anniversary filters on Instagram and TikTok! Try it out now!

Instagram TikTok
Randomizer Buchmesse Randomizer Buchmesse
Buchmesse quiz Buchmesse quiz
Retro filter  

The history of Frankfurter Buchmesse since 1949

Take a trip with us down memory lane: seven decades of great stories, political events, valuable connections and countless stars.

Complete our round-the-world tour with us!

Be a guest at the 75th Frankfurter Buchmesse, experience stars, authors and special anniversary events live - and make history with us next year.

Get the official fair stickers for your media channels now!

Show that you are part of the anniversary edition of Frankfurter Buchmesse. The #fbm23 sticker is the perfect way to frame content announcing your presence at the fair. For instance, make your audience curious about the upcoming fair by highlighting the best moments of past ones. Our “75times” sticker is perfect for that, as well as for promoting content about the anniversary edition.

You can use the stickers to draw attention to your programme both before and during the fair – whether for announcing your programme in social media posts, in your Instagram story, on your website, in newsletters or in videos. Just download the stickers here as .png or .svg files and then add your content!

Become an anniversary partner

Teaser 75 Times

You could be a partner of the 75th Frankfurter Buchmesse

Why not make the 75th Frankfurter Buchmesse your highlight of the year? Whether you want to host a puzzlehunt for children or an anniversary quiz – we’re open to ideas! Submit your idea for a special anniversary event and you could benefit from extra reach and visibility. Why wait? Become an anniversary partner today.

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Our partners