You can drum up attention even as a first-time exhibitor – and successful marketing doesn’t have to be expensive. We’ll tell you how you can catch the public’s eye and get covered by the press.
How do you garner positive attention? How do you develop a good strategy for marketing your business idea? In addition to classic advertising, there are a variety of possibilities for maximizing the attention you gain at the Book Fair. So get the best from your Fair presence.
The following three measures are essential to your success at the fair: authentic networking, clever marketing and optimal presentation of your stand. By intelligently combining these three elements, you’ll ensure that your time at the Book Fair is a success. Find out more about these three areas. Get more information:
The ORBANISM AWARD for viral marketing ideas was founded by networker Leander Wattig. He and the Frankfurt Book Fair are looking for successful publishing campaigns.
More information on the ORBANISM AWARD