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THE ARTS+/B3 The Future of Culture Festival


THE ARTS+ brings some of the most innovative thinkers and practitioners from around the world together to explore, debate and shape the future of culture and creativity in the digital age. A fair, exhibition and interdisciplinary festival at once, it is a vibrant platform that showcases the potential of digitization and new technologies for the cultural and creative industries while fostering cross-sectoral collaboration.


In 2019, the festival’s explorations into the intersections of art, culture and technology will be taken even further than in previous editions: Collaborating for the first time with the B3 Biennial of the Moving Image, the ARTS+ will be extended by the renowned B3 flagship exhibition featuring film, media, games and tech-based installation art, and by a new themed strand in the curated program.

The center of the creative industry

Das Magazin von The ARTS+

The whole programme of THE ARTS + as download

All talks, events and conferences at a glance. Download the program now and do not miss an event.


What to expect from ARTS+/B3

  • THE ARTS+ is the festival for the future of culture.
  • MEET decision-makers from politics, creative industries, technology and cultural institutions.
  • EXPLORE the possibilities of using technological innovations to transform any cultural content into new business opportunities.
  • BE INSPIRED by best practices presented by key market players.
  • BUILD a stable network of new business partners and co-producers.
  • BOOST your career with in-depth innovation knowledge and valuable new contacts.
THE ARTS+ auf der Frankfurter Buchmesse

New in 2019: THE ARTS+ and B3

This year, THE ARTS+ is cooperating with B3 biennial of the moving image of the Hochschule für Gestaltung Offenbach (HfG) design school. In the words of Hessian Minister of State, Angela Dorn: “When the most creative minds of the world meet in Frankfurt, it releases a power that also benefits local artists and media personalities.”

More about the cooperation
Benno Führmann beim Buchmesse Film Award

Focus: Film

Get the latest trends and developments in audio-visual storytelling: THE ARTS+ connects VIPs and creatives, bringing them all together at Focus: Film.

THE ARTS+ Programm auf der Frankfurter Buchmesse

THE ARTS+ Innovation Day

Experience the new ARTS + event, which wants to combine the diverse voices from the European cultural and creative sector into one choir.

The highlights of the Future of Culture Festival

THE ARTS+ - Future of Culture Festival
Frau am Laptop Social Media Nutzung

Like it: THE ARTS+/B3 in social media

THE ARTS+ lasts longer than just a week in October; it’s available all year long on your mobile or tablet. Be the first to know – follow us on Facebook, Twitter, Instagram or LinkedIn.


Get a behind-the-scenes look
at the festival celebrating the future
of the creative and cultural industries.


Never again miss an
interview or news from
THE ARTS+ and the industry.


The only place to get
live insight into the
current stories at THE ARTS+.


Grow your digital
network – with the
players of the industry.

Your perfect location

A stand at THE ARTS+/B3 at the heart of the fair is sure to attract attention: Choose between a Gallery Stand or an Empty Floor Space Stand.

Ausstellungsstand bei The Arts+ auf der Frankfurter Buchmesse

Gallery Stand

Gallery Stand: Want to put your brand or product in the spotlight with a small presentation? Then this 100% ready-to-use, 4 to 16 sqm stand is the ideal solution for you.

Virtual Reallity Auto bei THE ARTS+

Empty Floor Space

Empty Floor Space Stand: Present the look and feel of your brand by creating your own custom-built stand in an empty floor space.

Don't miss out on the future

THE ARTS+/B3: A gathering for creative and cultural industries.

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