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Markets worldwide

Additional first-hand information on book markets worldwide.

International Markets

Discover first-hand information on book markets worldwide through useful insights presented by publishers’ associations, collectives and trade magazines from each market.

The Market Insights Series is a new initiative of the Frankfurter Buchmesse Special Edition, in collaboration with our global partners and publishers’ associations. Dive into our Market Insights Series and expand your knowledge of international book markets.

Market Insights Videos: A series of 50-minute videos from 10 different markets produced for #fbm20 in cooperation with media partners and national publishers’ associations. Learn from publishers and industry experts about each market’s book industry, trends, latest developments and current challenges.

Market Insights — Book market data: A collection of reports and articles covering country-specific key data on consumer habits, revenue streams per genre and format, trends and forecasts, presented by publishers’ associations worldwide.

Market Insights

Market Insights: Videos

Discover international publishing markets in our Market Insights series in cooperation with media partners and national publishers’ associations. In 50-minute sessions with panel discussions and video snapshots from all over the world, you will gain first-hand information on book market data, evolution, digitisation, copyright and the challenges during the COVID-19 crisis. You can access all sessions now on the #fbm20 YouTube channel.

International Markets Indonesia

Video: Market Insights Indonesia

International Markets Finnland

Video: Market Insights Finland

International Markets UK

Video: Market Insights UK

International Markets China

Video: Market Insights China

International Markets Slovenia

Video: Market Insights Slovenia

International Markets USA

Video: Market Insights USA

International Markets Brasilien

Video: Market Insights Brazil

International Markets Russia

Video: Market Insights Russia

International Markets Germany

Video: Market Insights Germany

International Markets South Asia

Video: Market Insights South Asia

International Markets Spanish

Video: Market Insights Spain

Market Insights experts

Book markets worldwide

Receive background information on international book markets at a glance: comprehensive market data, rights and license trading in each country, trends, industry outlooks and information on each association.

Country/Region Provided by Description   Market data
Australia Australian Publishers Association Publishing and the pandemic: The Australian book market in 2020
Austria Hauptverband des Österreichischen Buchhandels

Report on the book market in Austria 2019 (please note that the report is available in German only)
Brazil Brazilian Book Chamber Based on data from a sample of publishers, the Production and Sales Research survey aims to annually verify the performance of the sector and its subsectors in Brazil.
Bulgaria Bulgarian Book Association The effects of Covid-19 on the Bulgarian book market
Canada Canada FBM2020 In advance of Canada’s presence as Frankfurter Buchmesse’s Guest of Honour, Canada FBM2020 offers this snapshot of their vibrant industry and book market.
Czech Republic Czech Literary Centre Report: the Czech book market
Denmark Danish Agency for Culture and Palaces An abstract from the Book Panel’s 2019 report on the most important observations on the Danish book market.
Estonia Estonian Publisher's Association Publishing numbers in Estonian book market
Finland Finnish Book Publishers Association

Statistical insights on Finland and lessons learned from the digital leap in learning materials
Flanders, Belgium Knowledge Centre Executive summary of the report of 2019 and observations on the Corona impact in 2020 on the Flemish book market
Georgia Georgian Publishers and Booksellers Association A collection of the Georgian publishing industry insights
Germany German Publishers and Booksellers Association / Börsenverein des Deutschen Buchhandels  Reports on the German book market in 2018/19 and in 2020, times of Corona
Hungary Hungarian Publishers and Booksellers Association Hungary's Publishing Turnover Data - the last 10 Years
India Federation of Indian Chambers of Commerce and Industry (FICCI) A collection of the Indian book market data and surveys
Italy Italian Publishers Association – AIE The market in Italy: a collection of information resources and a video presentation with the latest market data after the lockdown (online on 14 October 2020 at 3:00pm CEST).
Norway Norwegian Publishers Association and NORLA – Norwegian Literature Abroad Learn more about the unique literary system and book market in Norway with this presentation on market trends and key figures.
Poland The Polish Book Institute A collection of annual reports on the Polish Book Market, giving detailed sales numbers, trends and distribution market data.
Publishing Scotland
An overview of publishing in Scotland
Spain Spanish Publishers Association

The Federación de Gremios de Editores de España, the Spanish Publishers Association, represents and defends the general interests of the Spanish publishing sector. You can download their report on the 2019 Spanish book market here.

  Spanish Publishing

Swedish Literature Exchange

Learn about the Swedish book market with these two lectures, each 30 minutes and subtitled in English.
Switzerland Schweizer Buchhändler- und Verleger-Verband Report on the German-language book market in Switzerland 2019 (please note that the report is available in German only)
Ukraine Ukrainian Book Institute Report on the state of publishing in Ukraine 2018-2019 from the Ukrainian Book Institute   Publishing Report
United Kingdom

Publishers Association

Stephen Lotinga, CEO of the Publishers Association, reflects on 2019 and publishing’s response to the challenges that 2020 has brought.

Association of American Publishers
A snapshot of the  Association of American Publishers  (AAP) Annual Report: Book Publishing Revenues Up Slightly to $25.93 Billion in 2019


The book market data section has been organised in cooperation with the EU project Aldus Up:

Frankfurter Buchmesse 2020 Aldus Up

Aldus Up is the European Book Fairs network promoting the internationalisation of the book sector and the innovation of book fairs formats. The cooperation project is co-funded in the framework of the Creative Europe Programme 2014-2020.

Aldus Up is the European Book Fairs network promoting the internationalisation of the book sector and the innovation of book fairs formats. The cooperation project is co-funded in the framework of the Creative Europe Programme 2014-2020.

Now featuring 20 book fairs in 16 EU countries, Aldus Up promotes studies, events and initiatives on core topics for the book sector, such as European trends in translations, the evolution of reading habits and the impact of digitization, new models for book fairs to develop their audience and to enhance their inclusivity and accessibility.
Aldus Up is a large-scale cooperation project co-funded in the framework of the Creative Europe Programme 2014-2020 coordinated by the Italian Publishers Association (AIE).

International markets with one click

Learn more about international book markets on our YouTube channel.