Skip to main content

359 days to go

Plan your visit to the fair

General

Future Frankfurt

Our vision of Frankfurter Buchmesse for 2019 to 2023

All set – for the future of publishing

The international platform for the content business of the future
In the coming years, we will constantly be developing the new Frankfurter Buchmesse: it will continue to grow as a platform for the content business of the future – and meet your professional publishing needs 365 days a year.

Our goal: to work together with you to get this extraordinary event up and running. Today, tomorrow, in 2023 and beyond.

Our fair concept for 2020: ready for the challenges of tomorrow

The new concept, which will take effect with Frankfurter Buchmesse 2020, goes hand in hand with the modernisation measures on the exhibition site. Hall 5 will be demolished at the end of the year and rebuilt by 2023. Many exhibitors will find themselves in new locations in 2020, with the potential for new, profitable encounters.

Frankfurter Buchmesse is planning a number of initiatives for 2020 to ensure that exhibitors and trade visitors will find the best possible platform for their business success. Exhibition areas and specialist events with a specific thematic focus will create a new “meeting place” atmosphere throughout the fair.

Frankfurter Buchmesse has launched the CONNECT FBM study with professional advice and support from the Urban Health Games (UHG) at TU Darmstadt. CONNECT FBM is the “navigation system” of Frankfurter Buchmesse for the continuous optimisation of visitor guidance at the exhibit site.

The concept of theme worlds, which was successfully introduced in 2018 with Frankfurt EDU and Frankfurt Kids, will also be further developed in the coming years: in 2019, two new areas will be added – Frankfurt Audio and Frankfurt Authors. Further theme worlds are planned for 2020. 

Frankfurter Buchmesse has set the course for remaining the world’s most important event for the publishing industry. With great stories, innovative ideas and personal encounters.

  • Frankfurter Buchmesse - Future Frankfurt: Unser Weg in die Zukunft

    Interview

    Frankfurter Buchmesse: A Look into the Future

    In this interview the Director of the Frankfurter Buchmesse, Juergen Boos, and its Vice President Marketing & Communications, Katja Böhne, answer some questions about the book fair’s “Future Frankfurt” concept and what it holds in store for exhibitors and visitors.

How Frankfurter Buchmesse will change step by step

Frankfurter Buchmesse - Future Frankfurt: unser Weg in die Zukunft

The Festhalle: the new location for rights and licensing

As early as 2019, you can negotiate with your business partners at a new location. The Literary Agents & Scouts Centre (LitAg) is moving from Hall 6.3 to the Festhalle on the exhibition grounds. Here you can meet literary agents and scouts from over 30 countries.

As early as 2019, you can negotiate with your business partners at a new location. The Literary Agents & Scouts Centre (LitAg) is moving from Hall 6.3 to the Festhalle on the exhibition grounds. Here you can meet literary agents and scouts from over 30 countries.

Frankfurt Audio: an ear to the ground for new inspiration

In our new, prominent area, we merge the worlds of audio books, podcasts and smartspeakers.

Frankfurt Authors: for everyone who writes

A new thematic world bringing together authors, bloggers, self-publishers, independents, podcasters, and anyone who writes a lot. 

The BOOKFEST: from the fair to Frankfurt

The international festival of Frankfurter Buchmesse brings culture, stories and ideas to bars, hotels and clubs. In short, the entire city of Frankfurt becomes a stage.

New thematic rooms: more visible and accessible

For exhibitors, the new thematic rooms improve the visibility and accessibility of specialist topics across all the halls.

Matchmaking: more possibilities

Improved matchmaking options in the Frankfurter Buchmesse app and at the fair make it easier for you to search for and find the most stimulating discussion partner.

Frankfurter Buchmesse - Future Frankfurt: Unser Weg in die Zukunft

Hall 1 and 3: new areas and a “Window to the City”

As an exhibitor of literature, non-fiction, children’s books or any other genre, you will find your new home over four floors in Hall 1 and Hall 3. Hall 1 – due to its proximity to the city centre and to the Festhalle/Messe underground station – will not only attract many visitors to your stand, but will also offer a special highlight. The new glass façade on the east side of Hall 1 will make it one of the most impressive places at Frankfurter Buchmesse, creating a “Window to the City”.

As an exhibitor of literature, non-fiction, children’s books or any other genre, you will find your new home over four floors in Hall 1 and Hall 3. Hall 1 – due to its proximity to the city centre and to the Festhalle/Messe underground station – will not only attract many visitors to your stand, but will also offer a special highlight. The new glass façade on the east side of Hall 1 will make it one of the most impressive places at Frankfurter Buchmesse, creating a “Window to the City”.

The two halls will be connected by two open spaces merging into one another. The Weltempfang – a centre for politics, literature and translation – will move from Hall 4.1 to Hall 1.1, and the independent publishers will also be placed on this level. The Stationery & Gifts section will move into Hall 3.0, while the Blue Sofa will remain in Hall 3.1.

Forum

The ARD stage will still be found in Forum Level 0. The location of the Guest of Honour Pavilion in Forum Level 1 will also remain unchanged.  

Hall 4: where international players meet

International exhibitors in Hall 5 will move to Hall 4 in 2020, along with THE ARTS+/B3. A new, inspiring neighbourhood for innovative publishers and start-up companies from northern Europe that are pursuing an international strategy. International and theme-focused service providers will be close to their customers and publishing partners.

In Hall 4.1 will house publishers from the Romance language countries: France, Italy, Spain, Latin America and publishers from the Arab world. 

Hall 4.2 will remain the hall for academic and specialist information. Library service providers and the Frankfurt EDU education area will also be found here. The Business Club will remain in Hall 4.

Hall 6: a permanent address for the English-speaking world

From 2020, the hall will be enriched by exhibitors from Asia, bringing together two geographically far-flung markets in one exhibition hall in Frankfurt – with the potential to make new business opportunities and direct contacts.

Frankfurter Buchmesse - Future Frankfurt: Unser Weg in die Zukunft

Hall 5: ready for international activities

Hall 5 will be ready to occupy in 2023. We are constantly working to improve and develop Frankfurter Buchmesse.

Hall 5 will be ready to occupy in 2023. We are constantly working to improve and develop Frankfurter Buchmesse.

As soon as further information is available, you will find it here.

How will the halls change in the future?

The advantages of Future Frankfurt: valuable encounters and successful business

Intensified Contact with your Audience 

It is becoming increasingly important to establish a direct connection to the public throughout all market segments. As an exhibitor or trade visitor at Frankfurter Buchmesse, you will meet all of your target groups in person, “live and in colour”, followed by global resonance in social media channels. Here are a few new measures taken for you B2C-success.

Business Partners tailor-made for you

Whether it’s for a specialist community or a shared passion, perfect-fit encounters will happen when the number, density and variety of experts increases. In order to further increase the diversity of topics, we continuously develop new tailored areas and offers.

Modernised Fair Infrastructure

Many exhibitors will once again find themselves a new location in 2020 – with the potential for unexpected encounters that drive their business. Together with the Technical University of Darmstadt, we have carried out a multi-year research project on total accessibility to the fair called “Frankfurter Buchmesse for everyone”. As a result, we have already begun to improve the walkways and signage at the fair, while increasing the number of seats. This will ensure that all visitors can quickly find their way to the next meeting and that people with special needs can enjoy improved access to all areas and events at the exhibition site – and that our weekend guests can spend lots of time at the fair.

The world capital of ideas continues to evolve

FAQ: Future Frankfurt

Why is Frankfurter Buchmesse being restructured?

Frankfurter Buchmesse is being restructured because the operator of the exhibition grounds, Messe Frankfurt, is carrying out major modernisation work in Hall 6 and knocking down and rebuilding Hall 5 between October 2019 and 2023.

What changes are planned for 2019?

The first measures will take effect in October 2019. The technical redevelopment of exhibition Hall 6 – originally over 35 000 square metres – began immediately after the end of Frankfurter Buchmesse 2018. The building was gutted extensively, and the ventilation, electrical, cooling and heating systems, sanitation technology and food service areas were completely overhauled. Due to the significant space required for these new modern building services, Level 6.3 is being converted into an operations centre and will no longer be available as an exhibition area.

The hall levels 6.0, 6.1 and 6.2 will be available to exhibitors in October 2019, while the Literary Agents & Scouts Centre (LitAg) will be relocated to the Festhalle event and concert hall from 2019.

What changes are planned for 2020?

Beginning in October 2019, Hall 5 will be knocked down and rebuilt. The new Hall 5 will be ready for occupancy in 2023. It will feature two hall floors, 5.0 and 5.1. At Frankfurter Buchmesse 2020, most exhibitors from Hall 5.0 will be relocated to Hall 4.0. Exhibitors from Hall 5.1 will find a new home in Hall 4.1, while those from Hall 4 will move to Halls 1 and 3, which will also be partially reconfigured.

Why are the literary agents being moved to the Festhalle in 2019?

Hall 6.3 is being converted into an operations centre, so it will no longer be available as an exhibition area for literary agents and scouts. They are being moved to the Festhalle because it is easily accessible and centrally located.

Where will the international exhibitors from Hall 5 be situated at Frankfurter Buchmesse in 2020, 2021 and 2022?

The majority of exhibitors from Hall 5 will move to Halls 4.0 and 4.1.

Why aren’t the exhibitors from Hall 5 moving to Hall 1?

Frankfurter Buchmesse is the world’s largest marketplace for rights and licenses. As a result, we wanted to preserve the structure based on countries and language regions for exhibitors and trade visitors, and to ensure that the distances between business partners remained as short as those between Halls 5 and 6. Proximity to English-speaking markets was particularly important to us. Consequently, countries and regions such as France, Italy, Spain, and Central and Eastern Europe, are moving to Hall 4, adjacent to Hall 6, to ensure the best possible connection. Placing all target countries in an integrated area of the exhibition grounds also benefits German-language exhibitors.

Hall 1, on the other hand, which is located close to the city, offers a major advantage to German-language general-interest publishers, who can welcome visitors directly at one of the fair’s most used entrances.

How long will the work on Hall 5 take?

The new Hall 5 will be ready for occupancy in October 2023.

Will the renovation of Hall 5 cause construction noise?

In 2020, 2021 and 2022, when Hall 5 will be knocked down and rebuilt, construction will be halted during the Book Fair, so no construction noise is expected.

Will the same exhibitors move back into Hall 5 when it is rebuilt?

Hall 5 will become available again in 2023. It has not yet been decided which exhibitors will move into the new Hall 5, however it is very likely that it will remain a venue for international activities.

Will exhibitors in Hall 6.0, 6.1 and 6.2 be affected by the refurbishments and restructuring of Frankfurter Buchmesse?

The groups of exhibitors located in Hall 6 (English-language world) will stay where they are during the refurbishments and will continue to be there from 2020 when they could be joined by an additional group of exhibitors to exhibit there.

Is the renovation of Hall 6.3 expected to cause inconveniences resulting from construction noise?

No, the work on Hall 6.3 will be completed before Frankfurter Buchmesse 2019.

Will the construction work also affect Halls 3 and 4 or the Forum in the medium term?

We are currently not aware of any additional renovation or reconstruction plans on the part of Messe Frankfurt.

As an exhibitor at Frankfurter Buchmesse in October 2023, should we expect to be relocated yet again?

At this time, we are unable to say what changes or adjustments to the fair layout will be necessary and useful in 2023. We will develop a concept for the Book Fair 2023 as soon as possible and will keep our exhibitors apprised.

Will Hall 1 still be in use after 2023?

Based on current plans, we anticipate that we will also continue to use Hall 1 as an exhibition area.

When will I be informed of my exact placement at Frankfurter Buchmesse 2020?

As usual, we will inform you of your exact placement and stand number in mid-June 2020. In the event of any major changes, we will of course already begin discussions in 2019. Please talk to us if you have individual requests for changes in terms of size, location or neighbouring areas.

Can I visit Hall 1 during Frankfurter Buchmesse 2019?

Yes, it will be possible to visit Hall 1.1. The glass facade of Hall 1.2 will likely be renovated in 2019 – resulting in a new “window over the city.” Nevertheless, we anticipate that it will also be possible to visit Hall 1.2 during Frankfurter Buchmesse 2019. Hall floor 1.0 is reserved for logistics and won’t be available for exhibitors.

What are the building specifications for individual structures in Hall 1 (e.g. max. height, etc.)?

A fact sheet regarding Hall 1, including architectonic details, is available here (in English): Factsheet

Standard technical specifications apply in Hall 1: In Hall 1.1, the maximum permitted height is 4 metres, and in Hall 1.2 it is 5 metres. Ceiling suspensions are possible in both halls.

Will the renovation work affect the Science & Business Information area?

Scientific publishing houses will continue to be located in Hall 4.2.

Is the LEA entrance (by the Congress Center) still available as an entrance for exhibitors?

Yes, the LEA entrance by the Congress Center remains available to exhibitors and will open at 8 a.m.

Will there also be changes in the halls that are not directly affected by the renovation work (3.0/3.1, Forum)?

Changes (e.g. new areas or thematic hubs) will also be made in those halls not directly affected by the renovations. We will inform exhibitors of these changes as soon as they have been decided.

Will the renovation work change the overall concept of Frankfurter Buchmesse?

To support licensing deals and to make it as easy as possible for international trade visitors to navigate the fair, we will maintain the familiar structure of exhibitors based on countries and language regions. In addition, there will be greater emphasis on thematic hubs, such as spaces like Frankfurt Kids, Frankfurt EDU, and areas for trending and future-oriented topics like THE ARTS+ and Frankfurt Audio. All of our projects at the fair will continue to be international in outlook and aimed at both trade visitors and the general public.

As always, Frankfurter Buchmesse will be open as a work fair for professionals on three days, while an extensive programme of events for audiences interested in reading, art and culture will be offered at the weekend.

What’s more, every October, the entire city of Frankfurt focuses on literature and networking. Over five days, publishing experts, writers and culture fans from around the world come to the book fair in Frankfurt. And after the fair ends for the day, the festivities continue throughout the city – at BOOKFEST – the Frankfurter Buchmesse Festival. BOOKFEST features exciting events showcasing the very best authors, books, literature and storytelling at unique venues and special locations.
https://www.buchmesse.de/en/visit/private-visitors/bookfest

We are working very hard to enhance access to Frankfurter Buchmesse and to all content presented there. It is extremely important to us to improve the experience of all participants in the fair.

Have any questions? Feel free to contact your Sales Manager or our Service Centre. Anytime!

If you have any further questions, please ask.

Give us a call or drop us a line. We will be happy to help you.

Send Message

Dates of Frankfurter Buchmesse

Frankfurter Buchmesse 2020 – Guest of Honour Canada 14-18 October 2020

Frankfurter Buchmesse 2021 – Guest of Honour Spain 20-24 October 2021

Frankfurter Buchmesse 2022 – Guest of Honour Slovenia 19-23 October 2022

Frankfurter Buchmesse 2023 – Guest of Honour Italy 18-22 October 2023