A pre-destined publisher, Bhaskar Dutta-Baruah deliberately crashed into his ancestral book business in 2003 after a corporate jaunt in London and the UAE. He has an MBA from Leeds Business School, UK and a degree in English from Delhi University. Born way back in the 1970s, he straddles between Guwahati and Normandy. At times he also dabbles with writing, working on two books that are sure to bomb if ever published.