Frankfurt City Marketing and Frankfurter Buchmesse are once again implementing a joint project during the fair: Jeepney Journey. The two partners are bringing culture, encounters and atmosphere to the heart of the city, in cooperation with the 2025 Frankfurter Buchmesse Guest of Honour, the Philippines. From 13 to 18 October 2025, an original Philippine jeepney will be parked at the Rossmarkt in Frankfurt am Main, where it will become a stage, a meeting place and a symbol of exchange – with workshops, food and drinks from the community, music and hands-on activities.
Programme
From 13 to 18 October 2025, the Jeepney Journey will bring Filipino culture to the heart of Frankfurt. Every day, the Jeepney at Rossmarkt will become a stage for encounters, exchange and experiences.
Programme overview:
Event
Day
Time
Street food restaurant & Jeepney Moments
13 – 16 October 2025
From 12.00 p.m.: Street food restaurant, sari-sari store & bar
During the day: Jeepney tours, wheel of fortune
Streetfood Market, Live Music & Karaoke Competition
17 October 2025
From 12.00 p.m.: Street food market
6.00 p.m.: Karaoke competition
8.00 p.m.: Alyzah (hip hop, R&B)
9.00 p.m.: Ray Lozano (indie R&B/soul)
Street food market, talks, readings and live music
18 October 2025
From 12.00 p.m.: Streetfood Market
12.00 p.m.: Welcome
12.30 p.m.: Madrigal Singers
1 p.m.: Reading Danielle Florendo (Kids)
1.30 p.m.: Comic Workshop Manix Abrera im Jeepney
2.00 p.m.: Music by Pinoy Musikeros
2.30 p.m.: Reading Bambi Amago im Jeepney
3.00 p.m.: Reading Kat Olan
3.30 p.m.: Reading Luis Gatmaitan im Jeepney (Kids)
4.00 p.m.: Music by Pinoy Musikeros
5.00 p.m.: Reading Kath Derla
5.30 p.m.: Music by Pinoy Musikeros
6.30 p.m.: Karaoke Competition
All programme items will take place at the Rossmarkt. Subject to change.
The jeepney will be the centrepiece of an entire world of experiences at the Rossmarkt. An open stage and a meeting place with a wide range of activities will be set up around the vehicle:
Wheel of fortune
play along and win little surprises
Selfie-Spot
jeepney & skyline as the perfect backdrop
Food stalls
street food and drinks from the Filipino community
Sari-Sari Store
colourful variety from everyday life & culture
It will make Filipino culture visible and tangible in the middle of Frankfurt.
The jeepney
The jeepney is the iconic means of transport in the Philippines – colourfully painted, individually designed and deeply rooted in everyday life. Converted from US military jeeps after the Second World War, the vehicles were lengthened, fitted with roofs and artistically decorated.
Our jeepney itself has been on a special journey: it was built in the Philippines, later came to Germany and is now maintained and run by Jürgen Stemmann. This makes it a true original that has found its way from Manila to Frankfurt – and will now become a symbol of the host country’s presence at the Rossmarkt in October.
You can find out exactly how its story unfolded at the jeepney itself – right
there at the Rossmarkt.
Location & how to get there
The Jeepney Journey will take place at the Rossmarkt in Frankfurt am Main – between the Gutenberg Monument and the skyline.
Address: Rossmarkt, 60311 Frankfurt am Main
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Getting there by public transport • Underground: lines U1–U3, U6, U7, U8 to Hauptwache, then a 3-minute walk • S-Bahn: all lines stop at Hauptwache, then a 3-minute walk • Tram & bus: get off at Hauptwache, then a 3-minute walk
Accessibility • Ground-level access • Seating available • Mobile sanitary facilities
FAQ
No, all programme items at the Rossmarkt are free of charge.
Yes, the programme is planned to be weatherproof.
You are very welcome to do so – share your impressions with the hashtags #JeepneyJourney #FBM2025.
Yes, on the promotion days and festive days, there will be food stalls and drinks on offer from the Filipino community.
Yes, chairs and seating areas will be provided at the Rossmarkt.
The Rossmarkt is centrally located in Frankfurt, about a 3-minute walk from the Hauptwache station.
With the kind support of the Guest of Honour at Frankfurter Buchmesse 2025, the Philippines.
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