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While more and more animation projects are inspired by books, publishing is an important strategic asset for animation-related IPs and licensing programs. The publishing industry is not only a source of new content for the small and big screen, but also a strategic partner for those developing off-screen IPS. The secret ingredient here is licensing. This panel will have key players from publishing, animation, and licensing discussing their best practices and development strategies.

Trade event


Ludwig-Erhard-Anlage 1
60327 Frankfurt am Main

Free access


Joachim Knödler

Head of Licensing, Studio 100 Group, Germany

Angela Schaaf de Lavado

Senior Rights Manager Merchandising, Carlsen Verlag, Germany

Tuomas Sorjamaa

Agent, Rights & Brands, Finland

So Taniuchi

Head of Intl Rights Sales, Gallimard Jeunesse, France

Claudia Mazzucco

CEO, Atlantyca Entertainment, Italy

Cristina Angelucci

Moderator, Licensing Magazine