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Betelhem Dessie, Gina Belafonte, Tea Uglow and many more are taking to the stage at Frankfurter Buchmesse (16-20 October 2019) on Wednesday, 16 October 2019, 5.30 pm at THE ARTS+ Salon and Space, Hall 4.1 R 71 , as part of CREATE YOUR REVOLUTION – INITIATIVE FOR THE FUTURE OF CULTURE. This year’s global campaign by Frankfurter Buchmesse, THE ARTS+/B3, Börsenverein des Deutschen Buchhandels (German Publishers & Booksellers Association), Spreadshop, ARTE and the United Nations will showcase these great minds, who will share their inspirational ideas on topics such as activism, language, living with machines, trust, identity, sustainability, and education. 

In the face of globalization, digitization, climate change, and the rise of extremist and nationalist movements, the global society is facing challenges that can only be solved in a joint effort. “We need people who make a positive difference. It’s them, who we give voice in Frankfurt”, explains Juergen Boos, director of Frankfurter Buchmesse and opening speaker at this event. As one of the world’s most important cultural platforms, Frankfurter Buchmesse is giving its stage to the people driving and supporting change. 

“CREATE YOUR REVOLUTION-Talks is an event that gives the stage to a kaleidoscope of global change makers whose powerful ideas are shaping a bright and hopeful future”, explains Katja Böhne, Head of Marketing and Communications at Frankfurter Buchmesse. Betelhem Dessie, Gina Belafonte and Tea Uglow are some of the first speakers to be announced, with more names to follow. 

Betelhem Dessie is one of Ethiopia’s leading youth technology education entrepreneur, who is currently working on a project aimed at equipping young people with the necessary skills to innovate and create their own start-ups in the developing world. 
Gina Belafonte, Executive Director of – a social justice organisation, educates, motivates, and activates artists and allies in service of grassroots movements and equitable change. 
TL Uglow ('Tea'), as Creative Director for Google's Creative Lab in Sydney, works with cultural and creative organisations around the world exploring the space between technology and the arts and what can happen where they intersect. 

The encounters on stage will be guided by passionate discussion about revolutionary ideas. Politics, science, business, art and society come together to exchange thoughts: It is about taking a critical look at the challenges of our time and the commitment of activists. And most of all, they are going to celebrate one of the core topics of democracy: culture and freedom of expression. 

The event for guests from the cultural and creative industries, politicians, journalists, activists as well as all those who are interested in society/politics/culture/future will take place on Wednesday, 16 October 2019, 5.30 to 8 pm at
THE ARTS+ Salon and Space, Hall 4.1 R 71 . Please register at in a new window).(opens in a new window) The admission is free, but since the CYR Talks will take place during and on the premises of Frankfurter Buchmesse, the purchase of an FBM / THE ARTS+ ticket is required in any case

CREATE YOUR REVOLUTION-Talks is one of the highlights of the campaign, which has been initiated to celebrate the power of culture as an enabler and driver of innovation and growth to help achieve the Sustainable Development Goals. The aim of CREATE YOUR REVOLUTION – INITIATIVE FOR THE FUTURE OF CULTURE is to stimulate an intense and substantial debate on an international level: What will tomorrow's world look like? What role does culture play in this? The campaign puts culture back at the centre of the global discussion and opens up an international dialogue. 

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About Frankfurter Buchmesse

Frankfurter Buchmesse is the international publishing industry’s biggest trade fair – with over 7,500 exhibitors from 109 countries, around 285,000 visitors, over 4,000 events and some 10,000 accredited journalists and bloggers in attendance. It is the most important international marketplace for content – from novels and children’s books to academic databases and stories for films, games and virtual reality experiences. Publishing professionals from around the world meet here with partners from the technology sector and from related creative and cultural industries, sparking new partnerships and business models. A strong conference programme ensures that Frankfurter Buchmesse is a major source of inspiration for content experts from around the world. Since 1976, the book fair has featured an annual Guest of Honour country, which showcases its book market, literature and culture to attendees in a variety of ways. Frankfurter Buchmesse organises the participation of German publishers at around 20 international book fairs and hosts trade events throughout the year in major international markets. Frankfurter Buchmesse is a subsidiary of the Börsenverein des Deutschen Buchhandels (German Publishers & Booksellers Association). in a new window)


About THE ARTS+/B3 

THE ARTS+ Future of Culture Festival, which takes place every year as part of Frankfurter Buchmesse, revolves around the future of the creative and cultural industry: An international showroom of the future, it brings together creative minds and pioneers of the digital ecosystem, with inspiring keynotes by national and international speakers as well as exceptional performances. In 2019, THE ARTS+ entered into a unique partnership with the B3 Biennale des bewegten Bildes (B3 Biennial of the Moving Image), an event organized by the Hochschule für Gestaltung Offenbach (Offenbach University of Art and Design). Significant parts of the B3 programme dovetail with the successful festival and, amongst other things, the biennial will present its renowned flagship exhibition in the middle of THE ARTS+ area in Hall 4.1. In addition, the area is the heart of CREATE YOUR REVOLUTION, this year’s Frankfurter Buchmesse campaign dedicated to the importance and future of culture. in a new window)


About Börsenverein des Deutschen Buchhandels 

Börsenverein des Deutschen Buchhandels (the German Publishers and Booksellers Association) represents the interests of Germany's book industry in the political and public spheres. It was founded in Leipzig in 1825 and currently has roughly 4,500 members, which include booksellers, publishers, wholesalers and other media companies. As both a trade association and a cultural organisation, the Börsenverein works to promote books and reading whilst also fostering fair copyright laws and the preservation of Germany's policy of fixed book prices. It also seeks to promote cultural diversity and uphold the right to freedom of expression. Börsenverein runs the annual Frankfurt Book Fair and awards the annual Peace Prize of the German Book Trade, the German Book Prize and the German Non-Fiction Prize. The association also supports its members in the development of innovation and new business models. in a new window)


About Spreadshop 

Spreadshop is a leading global online shop system powered by Spreadshirt. Shop Owners can easily create and sell their own merchandise to a worldwide audience. 
Every Shop has its own personal story and can be customized to fit their brand. Shop Owners have access to over 130 different product types that can be sold with their design or logo printed on them. 
While the Shop Owners focus on spreading their message, each sale earns them a commission. Then Spreadshop takes care of everything else, from on-demand production to shipping and customer service. 
Since Spreadshirt’s founding in 2002, individuals, social media activists or gamers have run successful merch businesses. Over 45,000 active sellers are currently running selling shops on Spreadshop. 
Spreadshop has been active as its own global brand since 2018. 

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About ARTE 

In 1992, the European TV channel ARTE went on air with the mission of promoting understanding and rapprochement between Europeans through a programme reflecting Europe's cultural richness and diversity. It was launched in two languages, German and French. Today, thanks to its consistent digital strategy, the ARTE programme is available in six languages. 70% of Europeans receive ARTE in their native language. 85% of the programme is co-produced in Europe. 
As a public service broadcaster, ARTE is financed by the broadcasting contribution in Germany and France. There is no advertising, but through sponsoring for example, the station also has its own revenues. in a new window)


About the Sustainable Development Goals 

The Sustainable Development Goals are a call for action by all countries – poor, rich and middle-income – to promote prosperity while protecting the planet. They recognize that ending poverty must go hand-in-hand with strategies that build economic growth and address a range of social needs, including eucation, health, social protection, and job opportunities, while tackling climate change and environmental protection. in a new window) 


Contact for the media:

Press & Corporate Communication, Frankfurter Buchmesse 
Katja Böhne, Vice President Marketing & Communications, Phone: +49 (0) 69 2102-138(opens in a new window) in a new window) 
Tina Peifer, PR Manager, Tel.: +49 (0) 69 2102-271(opens in a new window) in a new window)