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Learn from the best.

Together with our partners, publishers, exhibitors and industry players, we will present exciting case studies and expert knowledge on essential publishing issues.

View Masterclasses in our media library
Masterclasses

Save the date: The next Masterclasses will take place from 9 to 13 October 2023.

This is what the masterclasses at Frankfurter Buchmesse offer you

  • Insights, Q&A and live chat per masterclass
  • Expert knowledge at first hand
  • Free for participants
  • 60-minute online sessions

The Masterclasses feature well-known speakers from within our industry, hidden champions, and best practise cases, offering you a mix of expertise, learning, and inspiration. You will be able to listen in the live sessions and interact with the speakers via the Q&A .

Adam Fritz, CEO, Pozotron, about Frankfurter Buchmesse

Frankfurter Buchmesse 2022: Masterclass with Pozotron - Adam Fritz Testimonial

Those were the Masterclasses 2022

10 October 2022

Helping Book Publishers rethink distribution planning with AI-driven demand sensing solution

Live now EN
Speaker: Marc Hispa, Partner AI & Data driven Products
BearingPoint
and 2 more speakers

11 October 2022

Pozotron: AI Powered Technology to Improve Human-Voiced Audiobooks

Live now EN
Speaker: Adam Fritz, CEO
Pozotron
and 2 more speakers

13 October 2022

Kick-Start your TikTok Journey with Bastei Lübbe!

Live now EN
Speaker: Philippe Gales , SMB Strategic Partnership Manager DACH
TikTok
and one more speaker

These companies were there in 2022

2022: Companies featuring in the Masterclasses

2023: Host a Masterclass with your company

Reach out to your (professional) audience in the run-up to Frankfurter Buchmesse, increase your visibility and expand your physical presence at Frankfurter Buchmesse digitally as well.

  • 60-minute B2B format
  • Sales measure for targeted lead generation
  • Live presentation with Q&A or pre-produced presentation followed by live Q&A
  • Technical and chat support by FBM team
  • Recording for long-term use in media library
  • on demand: edited video clip for own use

Become a Masterclass Host

You are keen to share your expertise with a professional audience? Looking for new and exciting business leads?

  • Current Interesse digitales Angebot
  • Contact details
  • Complete

Get in touch and we will discuss the details.

Which company, host or business case should not be missing at the next edition of our Masterclasses?

Send us your recommendation via e-mail to masterclass@buchmesse.de.

Write your recommendation now!

Save the date: The next Masterclasses will take place from 9 to 13 October 2023.

With our Frankfurter Buchmesse newsletter you will never miss a masterclass