Marifé Boix García

Marifé Boix Garcia is Vice President Business Development Southern Europe and Latin America and is responsible for the strategic objectives of Frankfurter Buchmesse GmbH in these regions.

Since 2012, she has organized conferences in various Latin American countries under the CONTEC brand, a gathering where professionals from the publishing sector and the field of innovation come together to exchange experiences.
On the management side, she is responsible for the Frankfurt Global Network Programme, a merger of the former Frankfurt Fellowship Programme and Invitation Programme.

She was responsible for the Guest of Honor programs for Catalan culture in 2007, Argentina in 2010, Brazil in 2013, and Spain in 2022. She is currently working with Chilean institutions and the publishing sector on the 2027 Guest of Honor programme.