System Stand GLOW

The ultimate eyecatcher

High-quality System Stand equipped with backlit graphic wall.

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What makes the System Stand GLOW special? The backlit graphics!

When you book a System Stand GLOW, you receive a fully assembled stand with the following basic features:

Back and side walls according to the size of your stand with wall foiling and carpet (Rep, "Cradle to Cradle Certified® Silver") – each with a choice of 9 colours; book shelves
3 m high backlit fabric wall with your graphic; spotlights on the walls
Cubicle with shelf and wardrobe bar (from 20 sqm: additional shelf, wastepaper basket and wardrobe bar); counter with lockable built-in cupboard, 1 bar stool
Table with 3 chairs, wastepaper basket (from 24 sqm: additional bar table with 3 bar stools), power outlets in the cubicle, at the counter and in the seating area
2 stand signs with company name and business location; Exhibitor Passes (quantity depending on stand size)
Entry in the Exhibitor Directory and the Calendar of Events

System Stand GLOW with basic features

System Stand GLOW 16 sqm (2 m x 8 m)

System Stand GLOW 32 sqm (4 m x 8 m)

System Stand GLOW with equipment

Illuminated GLOW wall, cabin and seating

Kabine, Sitzgruppe, Grafikwand und Bücherregale

16 sqm row stand

Corner stand

Foto von einem Messestand mit beleuchteter Wand, Stehtischen und Barhockern.

24 sqm row stand

Prices 2027

All prices excl. VAT. The prices for the System Stand GLOW are package prices and include the Obligatory fees (see Prices & Products 2027).

	Early Bird until 30/11/2026	Standard
With 2 m depth
16 sqm row stand	€ 19,745	€ 20,065
16 sqm corner stand	€ 20,769	€ 21,121
16 sqm peninsula stand	€ 21,281	€ 21,649
20 sqm row stand	€ 23,788	€ 24,188
20 sqm corner stand	€ 25,068	€ 25,508
20 sqm peninsula stand	€ 25,708	€ 26,168
With 4 m depth
24 sqm row stand	€ 27,067	€ 27,547
24 sqm corner stand	€ 28,603	€ 29,131
24 sqm peninsula stand	€ 29,371	€ 29,923
32 sqm row stand	€ 33,196	€ 33,836
32 sqm corner stand	€ 35,244	€ 35,948
32 sqm peninsula stand	€ 36,268	€ 37,004

Discount for using the fabric wall graphic from the previous year
The fabric wall graphic included in the basic features can be taken off and stored by you after the fair. If you had booked a System Stand GLOW of the same size in previous years, you may reuse the old fabric wall graphic and mount it on the finished stand yourself. In this case, you will receive a corresponding discount.

Reuse of graphic 2 m x 3 m (for 16 sqm)	- € 495
Reuse of graphic 3 m x 3 m (for 20 sqm, 24 sqm, or 32 sqm)	- € 721

Registration documents 2027 will be available shortly

Furniture and stand equipment

Choose from our wide range of furniture and stand equipment to present your products in the best possible way, to hold customer meetings, and appeal to a wide audience.

Advertising & Reach

Whether directly at the exhibition site or in one of our numerous digital formats: Put yourself in the spotlight, and achieve global visibility for your brand using targeted advertising in one of the world's largest international media and literary events.

Compare the five System Stands

CLASSIC	DELUXE	GLOW	SMART	GALLERY
A solid base	Frankfurter Buchmesse as your stand builder	Stand package with backlit graphic wall	Stand package with screen	The stand for creatives
From 4 sqm	From 12 sqm	16, 20, 24 or 32 sqm	4 or 8s qm	From 4 up to 32sqm
The basic equipment included in the sqm price provides a ready-to-use stand.	System Stand tailor-made: briefed by you, built by us.	Premium quality stand with backlit graphic wall, cubicle, counter, and seating. Bookable in various colours.	Ready-to-use multimedia stand with a monitor, counter, storage, and seating.	3 m high, white walls for creative self-design: Space for non-book, art, and the creative industries.
Lighting and furniture can be ordered via the registration form.	The overall costs consist of the price for a System Stand CLASSIC, plus the individual features.	Further stand equipment can be booked via the registration form.	Further stand equipment can be booked via the registration form.	Matching additional equipment can be booked via the Messe Frankfurt Exhibitor Services Shop.
Book it now	System Stand DELUXE	System Stand GLOW	System Stand SMART	System Stand GALLERY

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