Readers throughout all formats: digital distribution / Keynote

To reach more readers, it’s no longer just about publishing books in all formats and distributing them across physical and digital channels. The key is to find the right audience for a story, a topic, or an idea—wherever they are. Whether through text on social media, podcasts, or short-form videos, content must reach consumers in the formats they naturally engage with. Leveraging available tools, particularly, but not limited to, AI applications, enable new ways to connect with audiences and drive conversion. This keynote explores how to present content effectively across different formats and channels, with a special focus on Spanish-language territories.