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Reading Promotion and Role Models

20 October 2022
Live now
Hall 3.1 D12 (Stage of the German association for educational media, Verband Bildungsmedien)

„There will be no Book Fair without books, there will be no books without reader, there will be no reader without the knowledge of reading” (Shashi Tharoor). This panel will discuss the importance of role models to promote reading especially for children and youth. Reading promotion experts from Spain, Germany and Scotland will discuss the situation in Europe and Malaysia with the former education minister of Malaysia, Deputy Chairman of Selangor Public Library (PPAS), Dr. Maszlee Malik. They will present exemples how actors and footballplayers support reading as role models.


  • Head of Project in the Athletic Club Foundation, Galder Reguera

  • Scientific Associate, Stiftung Lesen, Dr. Betty Becker-Kurz

  • CEO of Scottish Book Trust, Marc Lambert

  • Deputy Chairman of Selangor Public Library (PPAS), Malaysia, Dr Maszlee Malik

Moderator: Karin Plötz, Litcam