Why Your Digital Product Is Usually a Year Behind Print

Integrating AI-supported Print and Digital Workflows for Modern Educational Publishers

For many educational publishers, digital products still begin where print production ends. The textbook is completed first, and only then transformed into digital content. While this workflow has served the industry for years, it often leads to delayed releases, duplicated work, higher production costs, and digital products that never reach their full potential.

But is there another way?

Join this practical masterclass to explore how publishers are rethinking the relationship between print and digital production. Through real publishing examples, you'll compare Print to Digital and Print and Digital workflows, see where AI delivers practical value while keeping editors in control, and learn how leading publishers are building more connected publishing workflows.

During this masterclass, you'll learn:

• Why digital products often reach the market months after print, and how different publishing workflows shape that outcome.
• How Print to Digital and Print and Digital workflows compare, and where each model delivers the greatest value.
• How AI supports editorial and production teams, from streamlining repetitive tasks to enabling connected, multi-format publishing.